- June 23, 2022
- Posted by: Dave DeJonge
- Category: Streaming Services
We’ve been waiting a long time for Sinclair / Bally’s to launch its direct-to-consumer streaming experience, and it’s finally happening this week. But don’t get too excited … it’s not (yet) all that we hoped it would be.
Spoiler Alert: it’s launching only on mobile devices.
Here’s what we know and don’t know so far …
- The streaming service will be called Bally Sports +.
- The streaming service will launch on June 23 for five MLB teams: Detroit Tigers, Miami Marlins, Kansas City Royals, Milwaukee Brewers, and Tampa Bay Rays.
- The cost will be $19.99 per month or $189.95 for a year. We don’t know if this cost covers all five teams or just the one in your market.
- The service will cover in-market/local games, but it is unclear if out-of-market games (road games) are included.
- Sinclair says this is a “soft launch,” meaning all features won’t be available.
- The company says that it will initially only be available on mobile devices, not traditional streaming TV devices. On June 23, we assume it will be on iPhone, iPad, and Android … but not on Roku, Fire Stick, Apple TV, or Chromecast. This is the biggest disappointment we see. Sinclair expects to expand to Roku in July.
- However, The Streamable says “… customers can sign-up for the service directly on Apple TV, Android TV, and mobile devices. On Fire TV devices, they will need to sign-up on BallySports.com before they can login to their Bally Sports+ subscription in the Bally Sports App.”
- The service is expected to expand to NBA and NHL teams in the fall of 2022.
To further clarify (or confuse) The Streamable reports that “Bally Sports+ is not a separate app, instead it is a subscription available within the Bally Sports App. Customers can access it with the latest version of the app on various platforms.”
In any case, our assumption is that sometime on June 23 you can search Apple’s App Store or Google’s Play Store through your mobile device and then download the app. We have no idea if you’ll be allowed to “cast” the stream from your mobile device to your living room TV.
Streaming Installers recommendation: Wait a week to see what happens. Early adopters will be vocal about what they like and dislike.